massage therapy journal

keeping you in touch.

 

Start to recover

Wondering how your business will recover is common after disaster. The market will take time to rebound, and massage therapists who have just started to grow their customer base will have a more difficult time than well-established businesses. If your business is too damaged, you will need to find another location. Also, think about if your employees are going to continue to work for you.

Small-business owners in particular need to reach out for help. Talk to your accountant, attorney, insurance professional and business counselor to evaluate the damages to your business. You can get estimates on how much you will need to spend to reopen. Factor in the loss of cash flow, and work with your insurance professional to determine what you can expect from the claims you submit. You may need to re-evaluate your customer base, services and pricing, and devise temporary or unconventional marketing strategies. Calamities and catastrophes can happen at any time—and may result in your business closing, even temporarily. Creating a support network of business and community members, as well as knowing what resources are available, can help you better protect your practice.

General & professional liability

General liability covers any accidents or injuries that occur where you are working, such as a client falling or a massage table collapsing. These types of insurance may be required by law, so you should be sure to check with your state. General and professional liability insurance are a part of your AMTA membership. AMTA also offers optional insurance in many areas.

Insurance policy checklist

Whether you own a business or work for someone else, you need to pay attention to insurance. Below is a very basic list of some of the different insurance options available. Be sure you speak with a qualified professional before purchasing a policy so you are certain your specific needs can be met.

Property Insurance: Ensures you will be reimbursed for any property that is lost during a covered event, such as fire or theft. Be sure you understand what events are covered before purchasing.

Business Interruption: Your ongoing business expenses will be reimbursed if you are forced to shut down. Again, be sure you understand what events are covered.

Disability Insurance: Covers lost income if you can't work due to illness or injury.

Life Insurance: This product is important if you have a business loan. A life insurance policy will provide financial protection for your family should something happen to you.

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