2009 Sponsorships

What’s so special about AMTA sponsorships? AMTA is a professional membership organization. Members have a unique relationship with AMTA that goes beyond the services offered by the association. Marketers refer to this unique relationship as membership affinity. Affinity refers to how members closely associate themselves with an organization. It’s the pride of membership and the loyalty members feel toward their association … and part their professional identity.

Being the longest standing professional association, with 65 years of dedicated service to members and the profession, members look to AMTA for all their professional needs.

"How does this benefit you as an AMTA sponsor?" By sponsoring AMTA member services and meeting activities, you show your company’s support for AMTA. This in turn helps you to gain highly positive member feelings and interest in your products and company.

AMTA Sponsorships Help You To:

  1. Increase brand and corporate awareness among AMTA members.
  2. Improve competitive market positioning by distinguishing your company from competitors.
  3. Increase sales from AMTA members.

Choose from a variety of standardized items such as tote bags, badge holders or sponsor a speaker at an educational event or sponsor an entire event like AMTA’s National Massage Therapy Awareness Week®. Customize a program to meet your specific marketing goals and budgets.

Research has shown us that AMTA members are loyal to companies who sponsor AMTA events and services.

New! Electronic Newsletters-$3500/Year

Sponsor an entire newsletter of your choice. Select the audience most receptive to your brand. This option includes a banner ad on the main e-mail newsletter that links to your website or your product page in the AMTA Shopping Mall.

Choose from three distinct demographic categories:

  1. AMTA members
  2. Massage therapy students
  3. School owners and administrators

National Massage Therapy Awareness Week® (NMTAW)--$5,000 to $7,500
Every October, AMTA promotes NMTAW through advertising, posters and expanded public relations efforts. Capitalize on the excitement and interest generated by this national event by being an exclusive or co-sponsor of the NMTAW poster, which is inserted into more than 67,000 copies of mtj, distributed at AMTA’s National Convention and sold to members, chapters, schools and other organizations for posting throughout the country.


Chapter Volunteer Orientation Program--$125 to $5,000
Held every summer, this program brings together newly elected chapter officers from all 51 chapters. Reach top AMTA leaders who will take your message back to their fellow chapter members at the state level.



AMTA National Convention--$250 to $10,000
Held in the fall every year, the AMTA National Convention offers superior sales exposure to massage product and service buyers. Choose from simple tote bag sample inserts to exclusive sponsorship of the Saturday dinner dance.

Member Mailing Inserts
Reach massage therapists in their homes for as little as 15 cents each. Inserts start at a quantity of 5,500 per year and reach to a maximum of 65,500 per year in new member and member renewal mailings. You provide the insert and we’ll do the rest. Insert size is 8½ in. X 11 in. maximum.





Council of Schools Annual Meeting--$250 to $3,500
Held in January, this leadership conference attracts owners and administrators from both large and small massage therapy schools throughout North America. Sponsor a speaker, exhibit your products and services or insert product samples and literature in specially designed tote bags. You can also sponsor the tote bags plus a variety of other activities sure to keep your company and brand before the eyes of school leaders.



AMTA Continuing Education Programs--$500 to $3,500
Sponsor one or more of 20 courses…unique program that involves both print and online member services. The 20 programs currently have 2,500 to 3,000 users per course at any given time. Online courses are available 24/7/365 to anyone with Internet access.

For complete information, please contact The Townsend Group at 1.301.215.6710, or by e-mail at: amta@townsend-group.com.